Sponsors: Support the Gathering

Get your message in front of cowboy poetry & music fans

Advertising Sponsors

Purchase a display ad

Advertising sponsors support the Gathering by purchasing a display ad in one of the special editions of Celebrating the WestSM magazine reaching 22,000-plus readers regionally around each event. The Gathering receives 20% of the revenue from each sponsor ad.

If you do not want a magazine display ad or on-site advertising, become a member instead, with 100% to the Gathering.

ADVERTISING SPONSORS pay annually or monthly and receive these benefits:

  • A display ad in Celebrating the WestSM magazine per list below.
  • Free tickets to any paid show (ticket quantities below). All seats are reserved.
  • Name & logo listed on website.
  • Sponsor level name badge (pick-up at event only).
  • 20% commission on tickets purchased via DISCOUNT CARDS with your unique promo codes.

Sponsor Levels

  • Cattle Baron Sponsor - Back cover ad: $5,000 or $500/mo (8 tkts)
  • Trail Boss Sponsor - Inside front/back cover ad: $3,500 or $350/mo (6 tkts)
  • Cow Boss Sponsor - Full-page ad: $2,500 or $250/mo (5 tkts)
  • Point Rider Sponsor - Half-page ad: $1,400 or $140/mo (4 tkts)
  • Wrangler Sponsor - Quarter-page ad: $800 or $80/mo (3 tkts)
  • Puncher Sponsor - Eighth-page ad: $450 or $45/mo (2 tkts)
  • Flank Rider Sponsor - Sixteenth-page ad: $250 or $25/mo (1 tkt)

Prefer to pay via check? Print this form, and mail it to the address provided. Thanks!

Special Sponsors

Highlighted at event

Special Sponsors support the Gathering in the following ways.

If you do not want advertising or special recognition at the event, become a member instead, with 100% of your membership going to the Gathering.

SPECIAL SPONSORS pay annually or monthly and receive these benefits:

  • Advertising and/or signage plus announcements per list below.
  • Free tickets to any paid show (Presenting/Lead Sponsors only).
  • Name & logo listed on website.
  • Sponsor level name badge (pick-up at event only).
  • 20% commission on tickets purchased via DISCOUNT CARDS with your unique promo codes.

Special Sponsorships

  • Presenting Sponsor - $25,000 or $2,500/mo (1 available)
    Major advertising (newspaper, radio, website, and promotion at events), plus 12 tickets to all shows
  • Lead Sponsors – $10,000 or $1,000/mo (1 available each place)
    Advertising (newspaper, radio, website, and promotion at events), plus 6 tickets to all shows
  • Taste of the Gathering Sponsor each day$1,000 or $100/mo (4 available) – Event signs & announcements
  • Welcome Party Sponsor in Alpine$5,000 or $500/mo (1 available) – Event signs & announcements
  • Jam Party Sponsor in Bastrop$3,000 or $300/mo (1 available) – Event signs & announcements
  • Chuckwagon Breakfast Sponsor each day$2,000 or $200/mo (2 available each place) – Event signs & announcements
  • Cowboy Dinners Sponsor each day$2,000 or $200/mo (3 available in Bastrop) – Event signs & announcements
  • Cowboy Supper Sponsor each day$2,000 or $200/mo (2 available Alpine; 3 available Bastrop) – Event signs & announcements
  • Street Banner Square Sponsor per square$800 or $80/mo – Logo added to one Gathering street banner in Alpine (4 available)
  • Other activities - Ask us!

Prefer to pay via check? Print this form, and mail it to the address provided. Thanks!

Both types of sponsor benefits apply to all sponsorships purchased on or after July 1, 2025.